Divi vs Elementor: The WordPress Page Builder Showdown (2025 Edition)

Divi and Elementor are two of the most popular WordPress page builders available. We have extensively tested both page builders for speed, ease of use, design flexibility, and value for money. These are not new products to the marketplace; they are both great options with devoted user bases and similar features.

Quick Feature Comparison Table

Feature	Divi	Elementor
Ease of Use	Highly intuitive Visual Builder with true WYSIWYG editing; ideal for non-coders and designers	Powerful drag-and-drop editor with advanced controls
Speed & Performance	Good performance, but can require optimization for pretty large sites	Focus on performance with optimized code output, lazy loading, and Core Web Vitals compliance
Customization Options	Extensive visual design control, hundreds of content elements, full WooCommerce customization	Extremely granular control, advanced widgets, mega menus, global design settings, and conditional content
Template Library	Thousands of pre-made layouts; Divi Cloud for centralized storage of assets	Large template and block library; Cloud Templates Library for reusing sections/pages across projects
Theme Building	Full theme builder for headers, footers, templates, and WooCommerce pages	Powerful theme builder for every site element
Pricing	One-time lifetime license or annual subscription (unlimited websites included)	Annual subscription; pricing plans based on the number of sites
Support & Community	24/7 support, large active community, extensive documentation	24/7 support, huge global user base, extensive tutorials, and resources

Divi vs Elementor: Pros & Cons Summary

Divi:

Pros of Divi

• True WYSIWYG Visual Builder makes design fast and intuitive for anyone with any skill level
• Unlimited website usage (including lifetime option)
• Huge library of pre-made layouts and modules
• Divi Cloud for storing and reusing design assets across projects
• Reduces the need for multiple third-party plugins
• Excellent WooCommerce customization features
  

Cons of Divi

• May require additional optimizations for peak performance on larger websites
• Does not include several advanced marketing features (smart popups) without add-ons

Elementor:

Pros of Elementor

• Extremely granular customization with powerful widgets and controls
• Strong performance optimization (lazy loading, optimized code output)
• Included marketing tools like smart popups, form builder, and conditional display
• Large template and block library with centralized Cloud Templates storage
• Full WooCommerce customization and included features like mega menus and trust badges
• Integration with the WordPress ecosystem, and there are very few conflicts with third-party plugins

Cons:

• No lifetime pricing option; costs increase with the number of sites
• May become heavy if overloaded with widgets and effects

Divi vs Elementor: Performance and Speed

Neither Divi nor Elementor is slow. Their performance is fast. In practice, Divi relies on streamlined code and fewer third-party plugins. Meanwhile, Elementor has built-in performance boosters. 

Divi Performance

Divi’s latest updates, Divi 5.0, focus on a lighter, faster framework. The no-code visual builder delivers more efficient rendering, and Divi has global design controls that help prevent repetitive code.

With thousands of pre-made layouts and AI-assisted site generation, the initial build process is quick, but speed will still depend on how well you optimize images and hosting.

Notable performance factors for Divi:

• Optimized CSS and JS Output
• Global design variables
• Lightweight builder rendering
• Cloud integration

However, since Divi is primarily a theme and page builder combo, your site speed can still depend on your hosting environment. Divi doesn’t include its own hosting service.

Elementor Performance and Speed

Elementor approaches performance from both the editor and the hosting side. Because Elementor offers secure managed hosting as part of its ecosystem, you can benefit from servers tuned specifically for its platform, with Google Core Web Vitals optimization built in.

Elementor’s speed advantages include:

• Integrated managed hosting
• Built-in caching and CDN
• Scalable infrastructure
• AI-assisted content and design

Elementor’s delivered optimizations can give a small advantage for blazingly fast page load times, but Divi’s all-in-one solution means fewer moving parts that could slow a site down in the long run.

From a pure page load perspective, Elementor’s managed hosting (here is a key point) can give it an edge. You’re getting performance-optimized infrastructure without having to configure it yourself. However, if you’re using Elementor on third-party hosting, speed will still depend on your provider and optimization practices.

If you want control over hosting and optimization, Divi can perform extremely well when paired with quality hosting and site optimization practices. Its leaner output in recent versions means you can keep things snappy if you manage your resources well.

Divi vs Elementor: User Interface and Editing Experience

In our reviews, we found that both Divi and Elementor give intuitive visual editing experiences. Yet, Divi’s immersive full-screen approach feels the most like editing directly inside your website. We described its workflow as “fluid and design-focused,” with floating controls that keep the canvas front and center. 

Elementor’s split-panel interface, on the other hand, offers “structured precision,” effective for organizing complex layouts and accessing widgets.

Divi UI Overview

Divi offers a no-code building experience that prioritizes on-page editing. When you open a page in the Divi Builder, you begin editing right away within the live site view.

The drag-and-drop system supports stacking modules, rows, and sections, with many design options accessible through floating controls. Divi also integrates AI-powered tools into the editor, allowing you to generate text, images, and full layouts.

(Source: Divi)

Elementor UI Overview

Elementor uses a split-panel interface, where the left-hand sidebar contains all your widgets and controls, and the right-hand side shows the live preview of your page. You drag widgets from the sidebar onto the canvas, then adjust settings directly in the sidebar’s control tabs. 

(Source: Elementor)

As an overview, take a look at the side-by-side interface comparison:

Feature / Experience	Divi	Elementor
Primary Layout	Full-screen live editing with floating controls	Split screen with left sidebar for controls and right canvas for preview
Editing Approach	Direct inline editing of all elements	Drag-and-drop from the sidebar + inline text editing
Complex Layout Management	Layer View for structured navigation	Navigator panel for structured navigation
Speed of Common Edits	Quick-access floating toolbars	Sidebar tabs + right-click options
Global Styling	Extensive preset & global design controls	Global styles for colors, fonts, and themes
AI Integration	Built-in AI for text, images, and full sites	AI tools for content generation, layout suggestions
Learning Curve	Very visual; easy for beginners to start	Approachable, slightly more structured for new users

Both Divi and Elementor are powerful and user-friendly page builders, but they have different design philosophies and interfaces. The best choice for you ultimately depends on your personal preferences and workflow.

Read more: Magento vs WooCommerce: Which eCommerce Platform Is Better?

Divi vs Elementor: Design Flexibility and Styling Options

You can guess what it looks like with design flexibility. Both Divi and Elementor offer greater customization ability as you engage with their advanced tools, templates, and styling systems. 

Divi

Divi combines a theme and page builder into a single platform. As a no-code visual builder, you can easily make changes to your designs and, with element presets and global styles, maintain a consistent visual look throughout your site.

You can make a single tweak to a preset and have it instantly update across multiple pages. Tools such as dynamic content integration, animated scroll effects, and conditional display options enable the creation of interactive and personalized layouts.

(Source: Divi)

Elementor

Elementor’s approach is centered around widget-based editing, where you drag widgets from the side panel into your live page and watch the design come to life instantly.

With widgets, navigator mode, and right-click editing, Elementor prioritizes efficiency in the creative process. AI-powered features, such as layout suggestions and on-brand copy generation, help speed up design while maintaining your site’s visual consistency.

(Source: Elementor)

Divi vs Elementor: Theme Building and Dynamic Content

Divi Theme Builder

Divi takes a “design your site from top to bottom” approach. You can visually create custom headers, footers, 404 pages, WooCommerce product layouts, category archives, and search results pages, all with the same drag-and-drop interface. 

Its Template Assignment system lets you target specific templates to certain categories, products, or post types, and exclude them from others. Divi’s dynamic content integration for pulling in fields from WordPress or plugins, and global tools like Presets, Global Elements, and Global Colors ensure site-wide consistency. 

For large or multi-page projects, Divi’s portability (import/export templates) and Divi Cloud storage make it easy to reuse work across client sites.

(Source: Divi)

Elementor Theme Builder

Elementor delivers full-site editing in a widget-driven, live preview environment. You can visually design headers, footers, single posts, archive pages, search results, and WooCommerce shop/product templates without writing code. 

Elementor’s Display Conditions let you show different layouts for different parts of your site, while its Dynamic Content works seamlessly with tools like ACF, Toolset, and JetEngine. The workflow is streamlined with one-place theme management, allowing you to view and edit all template parts from a single dashboard. 

For speed, Elementor’s pre-built templates and Hello Theme provide a lightweight starting point, while advanced users can create custom loops and reusable blocks that auto-update across the site.

(Source: Elementor)

Use Cases:

• For Developers: Divi’s global control systems and portability make it excellent for agencies and multi-site workflows. Its global presets, synced elements, and template assignments are ideal for managing brand consistency across complex builds.
• For Beginners: Elementor’s widget-based live editing and large template library offer an easier on-ramp. Beginners can drag-and-drop complete site sections and build functional, dynamic layouts without touching settings menus too often.

Divi vs Elementor: Templates and Content Modules

So there’s a big jump in template variety from Elementor to Divi, but that shows Divi’s emphasis on offering hundreds of layout packs and thousands of individual page designs. Meanwhile, Elementor’s kit library is smaller, but for quick customization. 

Divi leans into sheer quantity and variety of modules (plus a thriving ecosystem), while Elementor focuses on a balance of ready-made designs and a flexible widget system.

Template Library Size and Quality

• Divi comes with hundreds of layout packs containing thousands of total page layouts for categories (business, online stores, restaurants, agencies, education, events, and more). These are full multi-page site packs, so you can match styles across a homepage, about page, contact page, and more. Divi’s marketplace also offers hundreds of premium layouts from third-party creators.
• Elementor offers 100+ responsive website kits that include cohesive page templates, section blocks, and pop-ups. The raw number is smaller than Divi’s, but Elementor’s kits cover a wide range of industries and are designed for import, tweak, and go live quickly.

Modules & Widgets Count

• Divi ships with dozens of native modules (Accordion, Blurb, Gallery, Sliders, Pricing Tables, Tabs, Testimonials, etc.), as well as native WooCommerce elements. Add in hundreds of free community elements and commercial modules from the Divi Marketplace, and you get one of the largest content element ecosystems in the WordPress space.
• Elementor includes over 90 widgets (depending on Pro vs Free), covering everything from basic text and image blocks to advanced features like Forms, Slides, Price Lists, and WooCommerce elements. Elementor also integrates deeply with plugins like ACF, giving you more dynamic content options.

Special Modules Offer

• Divi: Circle Counter, Filterable Portfolio, Video Slider, Email Opt-In (20+ service integrations), Portfolio Carousel, and highly specialized WooCommerce modules like Cart Products and Checkout Billing.
• Elementor: Animated Headlines, Flip Boxes, Form Builder with conditional logic, Motion Effects, Custom Loops, and full-site Popup Builder.

Divi vs Elementor: Unique Features

Aside from pricing models, these two builders also share some core similarities, especially when it comes to offering drag-and-drop editing and responsive design controls. However, they also have a whole lot of differences, and in many ways are aimed at very different types of WordPress users.

Divi Exclusive Features:

• Built-in A/B Split Testing (Divi Leads)
• Global Design System for updating styles across the entire site instantly
• Fully integrated Theme Builder included at no extra cost
• Massive native module library plus official layout packs
• One license covers unlimited websites

Elementor Exclusive Features:

• Motion Effects & Scrolling Animations
• Popup Builder with advanced targeting and triggers
• Built-in maintenance mode and “Coming Soon” pages
• Seamless integration with third-party themes and frameworks
• Large widget and template marketplace with both free and Pro options

Divi vs Elementor: Extensibility and Third-Party Ecosystem

Both Divi and Elementor come loaded with integrations and an active third-party ecosystem. Divi’s core theme and builder package connect with email marketing providers, WordPress plugins, and its own marketplace of custom modules.

Elementor takes a more open approach, supporting hundreds of standalone add-ons, native widgets for popular plugins, and direct links to marketing tools and automation platforms like Zapier. 

Marketplace & Add-ons

• Divi has its own Divi Marketplace, stocked with hundreds of commercial extensions, custom modules, and design packs created specifically for Divi’s framework. Many of these are deeply integrated into the Visual Builder for a seamless editing experience.
• Elementor relies mainly on a vibrant global add-on market, with both free and premium widget packs from independent developers. Its open plugin-based structure makes it easy to mix and match tools without being tied to a single vendor.

Plugin Compatibility

• Divi is compatible with almost any WordPress plugin and also offers enhanced integrations with partners, such as Advanced Custom Fields, WooCommerce, MemberPress, Rank Math, and Tutor LMS. 
• Elementor supports major plugins and offers native integrations with Yoast SEO, ACF, LearnDash, MemberPress, PeachPay, and more, often including dedicated widgets for faster design workflows.

Integration

• Divi includes built-in modules and its Bloom plugin for email marketing, integrating with over 20 providers, including MailChimp, ActiveCampaign, ConvertKit, HubSpot, and Salesforce. 
• Elementor connects directly to marketing platforms, such as MailChimp, ActiveCampaign, Drip, ConvertKit, and Sendinblue, and automation tools like Zapier. It also supports Google Fonts, Adobe Fonts, Font Awesome (free and Pro), social media embeds, and security tools like reCAPTCHA.

Divi vs Elementor Pricing

As for pricing, Divi starts at $7.42/month billed annually for unlimited websites. The Divi Pro bundle, with AI tools, unlimited cloud storage, and marketplace bonuses, is $23.08/month. There’s also a one-time lifetime option.

Elementor takes a different approach, with plans based on the number of sites and required features. 

• The Essential plan is $4.99/month billed annually for a site, whereas Advanced Solo is ($6.99/month for a site with full Pro features, including Popup Builder and eCommerce tools. 
• The Advanced plan is $8.25/month for up to 3 sites, and Expert jumps to $16.99/month for up to 25 sites. 
• Elementor also offers WooCommerce bundles starting at $3.99/month, which include the builder with the premium Shoptimizer theme and eCommerce-specific features.

Divi vs Elementor: Support & Community

So this is one area where both platforms are great. Divi offers a strong ecosystem with 24/7 premium support. You also get a massive documentation library, developer resources, and community forums. Their community is large and engaged, and they host regular Divi Meetups for in-person networking.

Elementor, meanwhile, focuses on real-time, creator-to-creator connections. You can join their official Discord or Facebook communities to chat with thousands of web creators worldwide, participate in regional language channels, and get answers from their AI assistant “Ella Mentor.” The Elementor Academy provides tutorials and courses. There are also lively discussion threads.

Divi vs Elementor: Use Cases 

Divi is especially appealing for:

• Web design agencies: Divi helps streamline production with a visual builder, centralized design asset management (Divi Cloud), and unlimited site usage. It’s truly an all-in-one solution.
• Freelancers: If you want to complete design control without coding, along with client editing restrictions to protect layout, Divi’s visual builder and extensive pre-made designs allow quick turnaround and consistent results.
• Small businesses: Divi offers hundreds of content elements and thousands of pre-made layouts, ideal for small business owners who seek a DIY, no-code site builder with the flexibility of WordPress and the simplicity of visual design. 
• WooCommerce store owners: If your store runs WooCommerce, you may want to fully customize product, cart, and checkout pages without code. Divi offers unique features, including A/B testing, conditional content, and built-in marketing integrations, for your site.

Elementor excels in:

• Agencies and web design teams: Elementor offers systematic, scalable workflows with design systems, global styles, and reusable templates stored in a centralized Cloud Templates Library. Built-in collaboration tools, such as client commenting (Notes) and granular role permissions, streamline handoffs.
• High-volume client work: Elementor’s global colors, fonts, and widgets make large-scale updates quick and error-free.
• Online stores: Elementor offers deep WooCommerce customization, conversion-focused widgets, sticky calls to action, trust badges, and optimized checkout flows.
• Enterprise-level projects

Conclusion

As an overview, both Divi and Elementor bring faster performance, cleaner interfaces, and offer AI-powered design tools. With new real-time collaboration features, expanded template libraries, and integration with WordPress, these builders make creating professional-grade websites more intuitive. Of course, they’re not the very cheap options, but both come with premium design capabilities and advanced functionality.